• $97 or 3 monthly payments of $33

Elaine Pofeldt: How to Write for Top Tier Publications for Non-Journalists

  • Course
  • 32 Lessons

A comprehensive course with bite-sized videos created for non-journalist creators and business owners to gain social proof and drive business impact. 

Live Workshops with Elaine and other editors and journalists!

Only eight (8) participants can join us for each of these sessions. Don't miss out on this opportunity to learn from and pitch to real editors and journalists!

Meet the instructor

Elaine Pofeldt

Elaine Pofeldt is an independent journalist specializing in entrepreneurship. Author of The Million-Dollar, One-Person Business, her work has appeared on CNBC and in Fortune, Money, Forbes, and many other publications.

Course Introduction

In this 2-minute video, Elaine explains why you should consider writing for top publications, different options you have as a non-journalist, exactly what you will learn in this course. 

Contents

Introduction

Why you should take this course
Preview
Media pitch vs. elevator pitch
Preview
How to best work with a ghostwriter
Preview
How to target and approach a publication
Preview
Two routes to getting published - this course is for "oppinion contributors", and not journalists
Preview

How to unlock your best stories

Why it's important to find your natural voice
How to find your natural voice (again)
What it's really like to write for high profile publications (at a high level)
How to unlock your best stories
How to test and validate if a story is good
How to write for the right audience
What are a story / writing structures that work well for high profile publications
How to open an article for top tier publications
What are word count considerations for different top tier publications
How to walk the line between your voice and the publication's voice

How to choose the right publications for you

How to choose the right publications for you and your story
How to pitch your story to top tier publications
Don't overlook niche publications for your stories
How to be the curator of your content
Setting Expectations: how much/frequently you can write and compensation for your work
How to write in ways that benefit your business and create meaningful impact

How to network and pitch your story

How to better network with editors and publications
Where to pitch your stories (virtual and in-person events and other tactics)
The importance of building a personal brand
Got a viral article? Here's how to use it (or not) when pitching to publications
How to write a pitch email the right way
How to write email subject line (including referral emails)

How close the deal

How to finish writing and submit your story (mindset shift!)
How to have a backup plan or a backup article
How to develop a long-term relationship with a publication
How to market your published articles
Let us know your questions and feedback!

Contact Us

Do you have a question or suggestion for this course? Interested in bulk sales or hiring Elaine to speak? Please contact us at: hello@feisworld.com